New Added Focus for Good in the Hood

Multicultural festival sets course for annual event

The festival is sanctioned and promoted by the Portland Rose Festival, and is volunteer-driven with many community sponsors. The University of Oregon is the main sponsor, according to Penney, while Legacy Health will sponsor the entertainment stage and Wells Fargo is sponsoring the Good in the Hood Parade.

The festival will have between 15 and 20 bands, playing all weekend long, Penney said. The headliner, famed R&B singer-songwriter Howard Hewett, former lead vocalist of Shalamar, will appear Sunday afternoon.

Penney said the music will feature “live jazz, blues, R&B, Latin, pop and Neo-soul, plus conscious hip-hop.”

Planning for Good in the Hood now goes on year-round, Penney said. In addition, he said a primary focus of the event is on the scholarships that are handed out every year to prospective college students. Penney said he hopes to see scholarships of $5,000 offered to between 5 and 10 young people this year.

The festival will also host an Information Village with free information from about 50 vendors ranging from prospective employers to college recruiters.

At the Legacy Pavilion, people will be able to have their blood pressure checked and other health screenings, including an AIDS test, Penney said. And at the Kids Space, kids will be able to watch puppet shows, jump in a bouncy house, get their faces painted and get a bicycle helmet for only $6 from the “Trauma Nurses Talk Tough” booth.

While returning the free festival to King School Park is symbolic, what began as a small music festival started by a small group of nuns at Holy Redeemer School, remains true to its original purpose for bringing families and communities together, Penney said.

“They were trying to bring something positive to the neighborhood because there was so much gang activity,” Penney said, “And parents got an opportunity to work the event to pay off their kid’s tuition who attended Holy Redeemer…It’s come a long ways. Back then it was just coming together having a little music festival. But now we go year-round and we’re involved in the community.”

To donate, volunteer or learn more about how to get involved with Good in the Hood go to their website at or call 971-302-6380.